Insights

mituLytics

NGLmitú understands the importance of audience insights and measuring the effectiveness of creative and content. It's what fuels our content creation and industry-leading engagement rates. We also know that tapping into what this critical consumer group thinks and feels is increasingly difficult.

Discover authentic insights and drive meaningful engagement with our research solution, mituLytics. Leveraging our vast social community of 14 Million+ engaged Latinos, we offer unparalleled access to real-time feedback and cultural insights, empowering your brand to connect with this diverse and dynamic audience on a deeper level. By tapping into genuine conversations and preferences, you can tailor your strategies to resonate more effectively and build lasting relationships within Hispanic consumers.

Campaign Measurement

Measure the success of in-market campaigns through brand lift and content effectiveness studies.

Prelaunch Ad Testing

Optimize your multicultural creative with Videotape, an AI-integrated solution combining quantitative benchmarking and qualitative feedback from mitú's audience panel. Comprehensive reporting in 5 days.

Market Insights

Custom market research specific to your brand, category or audience target.